Multi-level marketing or MLM is a marketing strategy in which members of the MLM could profit either by selling products or by recruiting new members.
For optimist, MLM is closely associated with the word business opportunity, or life-changing opportunity.
For pessimist, they associate MLM with the words "SCAM", or "PYRAMIDAL SCHEME"
It pains me to hear people who have perception on MLM as a scam or laugh on the members who struggle on recruiting down lines.
New models of MLM are currently facing a lot of challenges to be accepted as legitimate business models due to the SINS of previous MLM. Recruited members without entrepreneurial spirit often change their perception of MLM on the first sign of production downturn. And when they gave-up, they tag it as a SCAM. Shame on you!
6-Digits a week
This is true. It's not a joke, and they are consistent with this production. But always take note on the story behind their success. No one becomes successful overnight. Before they even reached this level of income, they were consistent with their hard-work. Not just days, weeks, or months, but years of consistent effort.
Don't believe in easy money
Recruiters love to show off their pay checks, their luxury bags, cars, watches and Euro trip vacation pictures. Most of the time, prospects are enticed to join due to their upgraded lifestyle. But be careful, prospects often perceive this as an 'Easy Money'.
For recruiters
Be careful on the words you use when presenting to prospects. Do not just show the perks of being part of MLM, but also show to them the challenges they need to face to become successful on this business.
For prospects who are thinking of joining
This business is not for the faint heart. You must have the entrepreneurial spirit to endure challenges on this kind of business. The perks are real, these are not SCAM, but expect that you have to deliver consistent effort for you to become successful as your recruiters.
For those who are already part of MLM
Kudos to you. Don't give up. Continue on what you are doing. Don't lose your heart when your prospect rejected your proposal or invite. You have to treat this as a business. You have to be creative when selling this opportunity to your prospects.
National MILO Marathon 2019
7 years ago
i've studied its structure and the main flaw is the people itself. which is why the word MLM is associated with SCAM
Exactly, well...not all of them. There are members who MANIPULATE prospects just for the sake of getting recruits. These are the people who placed MLM into a bad light. But there are few who genuinely INSPIRE and INFLUENCE people to be part of them.
Those who manipulate will experience diminishing returns.
Those who inspire or influence, will experience exponential returns.